Assume you are managing a small business (pick a business you might run). You have 5 employees. Before you start your business you obviously have no sales and a limited budget. Assume you have $2,000 to spend on marketing research before you start your business. Describe 2 types of marketing research you would conduct, how and why you would conduct the research, and 8 questions you would ask in that research. Change the numbers in this scenario if it makes it more meaningful to you, just state your particular scenario (numbers). As always, the reasoning for your answers is important.
--Type of Marketing Research:
How and why that type of research:
Research Questions:
1)
Reason:
2)
Reason:
3)
Reason:
4)
Reason:
--Type of Marketing Research:
How and why that type of research:
Research Questions:
1)
Reason:
2)
Reason:
3)
Reason:
4)
Answers: 2
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Assume you are managing a small business (pick a business you might run). You have 5 employees. Befo...
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