Business, 29.08.2020 17:01 zazzles88151
One of the underlying frameworks for the text is the service marketing mix. Discuss why each of the three new mix elements (process, people, and physical evidence) is included. How might each of these communicate with or help to satisfy an organization’s customers? Share personal examples as consumers in specific contexts.
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One of the underlying frameworks for the text is the service marketing mix. Discuss why each of the...
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