Which of the following is an example of a single product with multiple market segments? a. reebok makes tennis shoes, running shoes, walking shoes, and weeboks. b. q-tips are advertised for makeup application and personal cleaning. c. crest makes both gel and paste available for adults and kids. kellogg’s and post both make bran cereals with raisins to reach health-conscious consumers. d. quaker oats oatmeal sells both its hot cereals and cold cereals to people of all ages.

In 2015, lori assigned a paid-up whole life insurance policy to an irrevocable life insurance trust (ilit) for the benefit of her three children. the ilit contained a crummey provision for the benefit of each child. at the time of the transfer, the whole life insurance policy was valued at $200,000, and since lori had not made any other taxable gifts during her lifetime, she did not owe any gift tax. lori died in 2016, and the face value of the whole life insurance policy of $2,000,000 was paid to the ilit. regarding this transfer, how much is included in lori’s gross estate at her death?