In rural areas, watch for advance signs that mark approaching intersections.

Warning

Explanation:

Warning signs at intersections in rural areas are important for accident prevention. A rural location can present potential hazards to traffickers and locals. In these regions there is usually traffic in animals, pedestrians and some potential obstacles to accidents. Signaling is a way to prevent and make drivers aware when driving through these areas.

in this scenario it would be the consumer demand as most influential in making the decision. the band members need to figure out where and from whom they will make the most money, in other words who out of the two consumer groups - football fans or car drivers - will spend their money, who is more likely to contribute to their cause and buy what they are offering.