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Social Studies, 30.10.2021 14:00 prettyboytony4738

After hearing that a book is a "bestseller," you feel compelled to buy it. Which underlying principle of social influence best explains your reaction?: Group of answer choices the principle of social proof the principle of consistency the principle of reciprocity the principle of unity the principle of scarcity

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After hearing that a book is a "bestseller," you feel compelled to buy it. Which underlying principl...
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