How did the colonists react to the sugar act?

The colonists were angry about the Sugar Act largely due to the economic consequences. This act added a tax of three cents on refined sugar. It also increased import taxes on non-British coffee, certain wines, textiles and indigo dye, and it banned French wine and foreign rum importation.

answer; i believe that the correct answer is rapid and subsequently slow down;

in this scenario it would be the consumer demand as most influential in making the decision. the band members need to figure out where and from whom they will make the most money, in other words who out of the two consumer groups - football fans or car drivers - will spend their money, who is more likely to contribute to their cause and buy what they are offering.