" is associated with the risk of major changes in political regimes that can result from war, revolution, death of political leaders, social unrest, or other influential events."

Political uncertainty.

Explanation:

Political uncertainty is characterized as the potential threat to alter the executive power either through constitutional means or through unconstitutional methods. A high risk of executive breakdown results in slower growth and, likewise, that slow growth, increases the potential for a change in government. The likelihood of a change of government means uncertain future policies that are marked by economic downfall, social unrest, war, revolution, death of political leaders, etc.

in this scenario it would be the consumer demand as most influential in making the decision. the band members need to figure out where and from whom they will make the most money, in other words who out of the two consumer groups - football fans or car drivers - will spend their money, who is more likely to contribute to their cause and buy what they are offering.