A recent ad for toy cars stated the following: "Your son will feel 10 feet tall today, he will be able to explore his world, he will be able to create cities, he will be able to drive his imagination to new places." This is an example of advertising exploiting gender:

roles

Explanation: Gender roles can be described as a set of social character, attitude, behavior or actions which are attributed or considered rational or appropriate for a particular sex.

In the scenario above the advertisement seems to exhibit the exploitation of gender or sex roles by focusing content of it's advertisement towards male children, showcasing the the inclination of the male gender towards driving, imaginative thinking and exploration.

answer; playboy;