Including the word ‘maternity’ in the alt text and file name of several images on the maternity category page of Jane will improve the page’s relevance score for searches using the word ‘maternity’. What other benefit can result from this?

As you drive down the highway, a child in the back seat asks why the tall buildings downtown are moving so slowly when the roadside is moving so quickly. because you have read your psychology text, you are able to answer her question by responding that this is an example of: