Sumptuous supermarket has large amounts of data about its customers. to understand customer buying behavior, the company uses a process that automatically discovers connections in the collected data. through this process, the company learns that people who buy carbonated drinks, typically also buy a pack of salted snacks. as a result, the manager of the supermarket places carbonated drinks near the shelf with chips and pretzels. in this scenario, sumptuous supermarket has most likely used

Data mining.

Explanation:

Data mining gathers techniques and technologies that allows to explore large data bases, automatically or semi-automatically, with the objective of finding repeating patterns, rules, tendencies, etc. that explains the behavior of the data analyzed in a said context. Sumptuous Supermarket, for example, has done this to improve client experience. They analyzed the data about their customers to understand their behavior and improve the service.

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