Bono group, a textile company, is moving its head office to another city. the top-level executives send out mass emails to communicate this message to all employees. in the context of formal communication channels, this scenario illustrates

This above scenario says us this is a Downward Communication.

Explanation:

Downward communication is a mode of communication in which important information flows from a higher level body of an organization to the lower level body of the organization. The higher-level body must form a concise communication and maintain a formal tone while communicating to the lower level body for effective downward communication. This will help the employees to have a clear understanding about the changes or information provided which will help in the creation of a successful organization.

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