The fact that audiences are egocentric means that
a. listeners believe their cultural group is superior to all other groups.
b. listeners are concerned above all with how a speech will affect them.
c. listeners interpret the speech through the speaker's frame of reference.
d. all of the above.
e. a and b only.

b. listeners are concerned above all with how a speech will affect them.

Explanation:

Audiences are egocentric means that -

Egocentric refers to a self - centered person , people with no or very less regard for interests .

Audience being egocentric refers that the listeners are above everything , and how the speech will affect the audiences .

Hence ,

from the question data , the correct answer is ( b ) .

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