You will research list prices for your chosen good or service. A computer is the easiest way to complete this step. Gather four different list prices for your good. For example, you could choose four different price levels for a pair of jeans that range from $15 (the cost of a pair of discount store jeans) to $200 (cost of a pair of designer jeans). To find four reasonable list prices for your good, try putting "average price of (your good)" into a search engine, such as Go ogle. For example, if you choose shoes, then you can search for "average price of shoes