Rich and Betsy Cuik started a small business. They manufacture a microwavable coffee-to-go cup called Cuik Cuppa Coffee. It contains spring water and ground coffee beans in a tea-bag-like pouch. Each cup costs the company $1.00 to manufacture. The fixed costs for this product line are $1,500. Rich and Betsy have determined the demand function to be q = -1,000p + 8,500, where p is the price for each cup. Write the expense equation in terms of the demand, q.
Express the expense equation found in part (a) in terms of the price, p.