Why is it difficult to turn strong brands into commodities? a. consumers are less likely to purchase recognized brand names, making them less likely to be targets for commoditization. b. strong brands generally have fewer features that are valued by people interested in purchasing commodities. c. a well-established brand more easily resists commoditization because of its reputation, value, innovation, and consumer trust. d. a strong brand escapes trade barriers. select the best answer from the choices provided. a b c d