How does the structure work to maintain reader interest and communicate theme?

the correct answer is a. how to make proposal that works.

indeed, the register is quite formal and the tone is especially objective as it avoids the use of the first and second person singular (i, you) and opts instead for the third person plural which is more impersonal and focuses on the data and the argument that is being developed by the author. the formality adds the impression of respectability to the work and the impersonality adds objectivity to it.

wheres the options? i dont think this can be solved with out the options

the present continuous is a verb tense which is mainly used to indicates that an action is in progress at the moment of speaking.  

it is formed using: person + verb to be (am/is/are) +verb + - ing form  

example: i am studying at this moment .

in addition, the present continuous is also used in order to express things that will or will not happen in the near future.

example: i am having dinner with some friends tonight.

the speaker sometimes   uses it   to express that an action is repeated and it causes irritation on the part of the speaker

example: my sister is constantly complaining about everything.