1. What would a professional or academic audience expect an email to look and sound like? What kind of content would they expect it to contain? 2. What should the subject line be like?
3. How should you begin and end a formal or semi-formal email?
4. How should organize and format an email? Should you use paragraphs? How many? How long should they be? What kind of font, spacing, and indentation are used?
5. What is the writing style like?
6. What are the limitations (things you usually shouldn't do)? What are the opportunities (ways to be creative)?

Read the passage from a raisin in the sun. mama: lord have mercy, baby. you done gone and bought your grandmother a hat? travis (very proud): open it! she does and lifts out an elaborate, but very elaborate, wide gardening hat, and all the adults break up at the sight of it. ruth: travis, honey, what is that? travis (who thinks it is beautiful and appropriate): it's a gardening hat! like the ladies always have on in the magazines when they work in their gardens. beneatha (giggling fiercely): travis—we were trying to make mama mrs. miniver—not scarlett o'hara! mama (indignantly): what's the matter with you all! this here is a beautiful hat! (absurdly.) i always wanted me one just like it! which word or phrase from the text best supports the idea that the adults think the hat is inappropriate? “have mercy” (giggling fiercely) (indignantly) “what’s the matter”