Advertisements have a primary purpose to inform, persuade, and entertain audiences. Many television commercials tell a story that is entertaining, amusing, or emotionally touching. Some commercials use logical appeals to provide information about a product or to compare their product to others in the market. Watch three commercials, either on television or the Internet. As you watch the commercials, notice the media strategies used to inform, persuade, and entertain. Write a one-page response analyzing the use and intended purpose of each of the strategies you identified.

- "the basic difference between keywords and subjects is that subjects (or "subject headings") have been predetermined, while keywords have not. a keyword is an easy place to start because you can use any word that seems to fit your search; this is called "natural language" searching."

chapter i -- paris: september, 1792

a surging, seething, murmuring crowd of beings that are human only in name, for to the eye and ear they seem naught but savage creatures, animated by vile passions and by the lust of vengeance and of hate.

during the greater part of the day the guillotine had been kept busy at its ghastly work: all that france had boasted of in the past centuries, of ancient names, and blue blood, had paid toll to her desire for liberty and for fraternity.

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