In order to be effective, a media message must .entertain the viewer or reader and make him change his point of view2.accomplish its purpose and be appropriate for its audience3.not contain subjective information

Which ideas are expressed as literacy themes?

4.in those days the church was not merely a thermometer that recorded the ideas and principles of popular opinion; it was a thermostat that transformed the mores of society. •type of figurative language: •meaning of figurative language: •effect on tone and mood: •effect on audience: choose out of these: hyperbole, irony, historical question, paradox, allusion,metaphor,personification,symbolism and simile

3. what is the view of caucasians according to j.h.g.?