Cheryl montoya picked up the phone and called her boss, wes chan, the vice president of marketing at piedmont fasteners corporation: "wes, i’m not sure how to go about answering the questions that came up at the meeting with the president yesterday."

Explanation:

1. The overall breakeven sales can be computed by calculating the contribution Margin Ratio Velcro Metal Nylon Total Sales($) 1,65,000 3,00,000 3,40,000 8,05,000 Variable expenses ($) 1,25,000 1,40,000 1,00,000 3,65,000 CM 40,000 1,60,000 2,40,000 4,40,000 Fixed Expenses ($) 4,00,000 Net Operating Income ($) 40,000 CM ratio=Contribution Margin/Sales = 440,000/805,000=0.5466 Dollar sales to Break even=Fixed expenses/CM ratio = 400,000/0.5466=731,800 (approx) 2. The issue is what to do with the common fixed cost when computing the breakevens for the individual products. The correct approach is to ignore common fixed costs. If the common fixed costs are used in the computation the break even points would be overstated for individual projects and mangers may drop projects that are profitable. a). The break even points for each product can be computed using the CM approach Velcro Metal Nylon Unit Selling Price ($) 1.65 1.5 0.85 Variable cost per unit 1.25 0.7 0.25 Unit contribution margin(a)($) 0.4 0.8 0.6 Product fixed expenses(b)($) 20,000 80,000 60,000 Unit sales to break even (b/a) 50000 100000 100000 b). Allocation of common fixed expenses on the basis of sales revenue Velcro Metal Nylon Total Sales($) 1,65,000 3,00,000 3,40,000 8,05,000 Percentage of total sales 20.50% 37.27% 42.24% 100% Allocated common fixed expense($) 49,193 89,441 1,01,366 2,40,000 Product fixed expenses 20,000 80,000 60,000 160000 Allocated common and product fixed expenses

the story "the show must go on" is named after a popular phrase in show business   which means that no matter what the circumstances the show or film that has been put together should be played or filmed for the waiting audience. the story aims to teach us that even though certain people and situations may initially appear as problems when they enter our lives, we should be optimistic and treat them as opportunities to better ourselves and our work. in the end, we may not get exactly what we wanted in the first go but we will understand that all persons and situations enter our life for a specific reason.

in "the show must go on" tessa is initially upset on being paired with varick who is neither similar to her nor related to someone famous as she had desired but is instead a midwestern boy who has never left his home in ohio. however, as the story progresses varick turns out to be a blessing in disguise for tessa. he teaches her that we should make the most of every opportunity that comes our way. she was aghast to discover that he had an open-ended design for his script that he wanted to develop spontaneously as he filmed for the program. she considered his ideas as a waste of a golden opportunity. as the story progresses, tessa begins to appreciate her partner's viewpoint when things do not exactly go as she had planned them.

in the fourth week, tessa reviews her footage to discover that her film is a complete opposite of what she had thought. she is filled with envy when she discovers that varick's film which she had greatly underestimated was looking way better than her own work. varick had utilized the obstacle of the storm and captured the thunder laden sky in a breathtaking way. moreover, instead of rushing through the special effects like tessa he had made it a point to minimize the side effects and made the best of every situation. after this incident, tessa realized the importance of being spontaneous and going with the flow as the same methods that she had disapproved of had produced far better results than her own. she becomes friends with varick and shares and discusses her work with him. in the end, her film is saved when she learns to turn the obstacle of refusal from the museum into an opportunity to film the runners as they pass the museum. the judges appreciate her film and she learns that   "the show must go on".