Why is a specific naming convention important in regards to your file management system?

Im doing this last minute and literally none of my neighbors or people that my dad works with use excel so if anyone could me make up an example

Your business be in google top rank.more the rank more the business leads.for best seo and digital marketing services be confident to contact you can get best seo solutions by assistance experts provide digital marketing, website development, seo expert services and social media internet seo expert services your branding solutions. seo expert services ,best seo expert services,online seo expert services,

In three to five sentences, describe how you can organize written information logically and sequentially