When the sponsors of a charity golf tournament purchased commercial time on local television, the station's sales rep promised a total exposure for the ad of 32,000. in other words, the for the commercial would be 32,000?

In other words, the gross impressions for the commercial would be 32,000. Gross Impressions is sometimes confused with Gross Rating point which is the number of impressions rather than the number of audience. It is the total number of individual people or households represented by a given media schedule.

im confused need to go into details plz thx

answer; it can vividly demonstrate product attributes and persuasively explain their corresponding consumer benefits;