g A flexible budget . predicts estimated revenues and costs at varying levels of production gives actual figures for selling price gives actual figures for variable and fixed overhead is not used in overhead variance calculations

The undress company produces a dress that women use to quickly and easily change in public. the company is just over a year old and has been successful through a kickstarter campaign. the undress company has identified a customer segment, but if it wants to reach a larger customer segment market outside of the kickstarter family, what question must it answer?