Asser and his partner Ali decided to start a business selling flowers called A and A Blooms. They agreed the business objectives they would set. There are several other shops in the town and much competition. Asser and Ali had little
cash to start the shop, BUT after 5 years running, it is still open. Business objectives have changed, there are plans to
open 2 or 3 new shops, perhaps by taking over some of their competitors. The business now employs 5 workers and
uses several local flower growers as suppliers.
a) What is meant by 'business objective'?
[2]
Goals
Direction in which business Сол be succesful
b) Identify two of A and A Blooms' stakeholders, other than workers and suppliers.
[2]
Customers and Community
c) Identify and explain two likely business objectives of Blooms when the business was first established. [4]