The pure play method:
calculates beta using only project returns.
selects one of the firm's...
Business, 20.08.2021 03:30 bfgnnnbddf6830
The pure play method:
calculates beta using only project returns.
selects one of the firm's existing projects that is similar to the project being analyzed and uses that project's required rate of return.
uses the beta of a firm that is similar to the project being analyzed to determine the required rate of return for the project.
selects a firm similar to the project being analyzed and uses its returns as the market return in estimating a project beta.
Answers: 2
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