Pfizer Corp. is introducing a really new product idea. Pfizer is spending a lot of money to inform potential customers and intermediaries about the availability and advantages of the new product. Although sales are rising slowly, Pfizer doesn't expect the product to become profitable for at least another year. Pfizer's new product is in which stage of the product life cycle

Market introduction

Explanation:

One of the stages of a product life cycle is introduction. Infact, it is the very first stage of a product life cycle.

Market introduction from the name can be said to be the stage of a product that involves quite a lot of advertising. The advertising is aimed at informing the populace about the availability of the product and the usefulness of such  product.

Simply put, product introduction is giving awareness about the availability of a new product and its benefits.

Cheers.

answer; ///product strategy;