Market Minneapolis Medical Dental Sales $ 780,000 100 % $ 520,000 100 % $ 260,000 100 % Variable expenses 468,000 60 % 338,000 65 % 130,000 50 % Contribution margin 312,000 40 % 182,000 35 % 130,000 50 % Traceable fixed expenses 93,600 12 % 26,000 5 % 67,600 26 % Market segment margin 218,400 28 % $ 156,000 30 % $ 62,400 24 % Common fixed expenses not traceable to markets 23,400 3 % Office segment margin $ 195,000 25 % The company would like to initiate an intensive advertising campaign in one of the two market segments during the next month. The campaign would cost $10,400. Marketing studies indicate that such a campaign would increase sales in the Medical market by $91,000 or increase sales in the Dental market by $78,000. Required: 1. How much would the company's profits increase (decrease) if it implemented the advertising campaign in the Medical Market

Listed below are several transactions that took place during the first two years of operations for the law firm of pete, pete, and roy.year 1 year 2amounts billed to clients for services rendered $ 170,000 $ 220,000 cash collected from clients 160,000 190,000 cash disbursements salaries paid to employees for services rendered during the year 90,000 100,000 utilities 30,000 40,000 purchase of insurance policy 60,000 0 in addition, you learn that the company incurred utility costs of $35,000 in year 1, that there were no liabilities at the end of year 2, no anticipated bad debts on receivables, and that the insurance policy covers a three-year period.required: 1. & 3. calculate the net operating cash flow for years 1 and 2 and determine the amount of receivables from clients that the company would show in its year 1 and year 2 balance sheets prepared according to the accrual accounting model.2. prepare an income statement for each year according to the accrual accounting model.