Bharti Airtel is the largest cellular provider in India, with more than 300 million customers as of 2014. It also supplies broadband and telephone services, as well as many other telecommunications services to both domestic and corporate customers. Until a few years ago Airtel did not own its own towers, which was a particular strength of some of its competitors, such as Hutchison Essar. Towers are important if your company wishes to provide wide coverage nationally. In a SWOT analysis, this point would be .

a weakness

Explanation:

Industry analysis

This is a method used by company to assess its market position relative to its competitors. Companies do uses the SWOT analysis to assess their performance generally.

SWOT analysis stand for

1. Strengths in SWOT

This is simply regarded as an are areas where the organization has set of skills and resources that would gives them room it to pursue and meet goals efficiently.

2. Weakness in SWOT

This is said to be where the organization is lacking resources and would be prevented from pursuing some goals.

3. Opportunities in SWOT

These are regarded also as conditions that benefits the interest of an organization and would help inachieving its goals.

4. Threats in SWOT

These are also refered to as conditions that would hinder the organization from achieving its goals.

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