The business department of State Community College is increasing its online course offerings. Its objectives are uniformity of quality instruction, competitive pricing structure per credit hour, increased market share, and recovery of revenue lost to other institutions. Which of these metrics is best linked to the internal processes perspective of the balanced scorecard? A : Increased market share.
B : Competitive pricing structure.
C : Uniformity of quality instruction.
D : Recovery of revenue lost to other institutions.

The correct answer is the option C: Uniformity of quality instruction.

Explanation:

To begin with, the "Balanced Scorecard" is the name given to a strategic performance management tool used in the field of business whose main purpose consists of keeping the track of the activities that are happening inside the organization and most importantly to inform the management superior area of what is happening and what can be done about it. Therefore that the focus of this tool is in the improvement of processes and every little detail that can be improved in the business. One of its four perspectives, the internal processes one, focus on the daily operations that goes through out the company and how to improve those opertations so the productivity rises.

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