Comparative advantage differs from absolute advantage in that the former , whereas the latter . holds that countries should specialize their production; does not bases trade on natural advantages; bases trade on acquired advantage states that there is a basis of trade even if one country can produce everything more efficiently than another country; does not deal with this issue holds that trade should be kept as nearly in balance as possible; says countries should seek a favorable balance of trade

Jake and janelle loved to prepare gourmet meals for friends and family. they started a business of preparing theme-type dinners for friends who were having parties. to generate even more interest in the business, janelle created on her website. she posted pictures of events, and close-ups of the food they served. she encouraged patrons and others to post reviews, comments, and favorite recipes, and to share their own party ideas. her promotion became a dialogue between buyers of her service and the business. interactive promotion infomercials product placement broadcast