Marketing 3650 Assume that total sales revenue for 2018 is projected to be $1,265,797. Assume also the following costs for Shannon’s Brewery:

Packaged (Cans & Bottles)

$150,000

Kegs

$80,000

Shrinkage/WIP Loss

$42,000

Contract Labor

$9,000

Direct Labor

$240,000

Freight

$18,000

Consumer Advertising

$26,189

Trade Promotion

$31,316

Sales Promotion

$18,000

Salaries & Benefits

$180,000

Compute Shannon’s %NMC. Round your answer to the nearest percent. For example, if your computed answer is 99.4% your answer rounds down to 99%. If your computed answer is 99.5% you should round up to 100%. DO NOT INCLUDE THE % SIGN IN YOUR ANSWER.