Paige is thinking about discontinuing a software program her company makes that is no longer profitable. The main advantage she sees is that the
company will save money by not creating more of that software and be able
to spend it on a product that could be more profitable. What is the main
disadvantage of discontinuing the product?
A. Her company's costs will rise if it discontinues a product.
B. Discontinuing software will narrow her company's product mix.
C. Her company may still need to provide customer service to
existing customers.
D. Software is in the growth stage of the product life cycle.
SUBMIT