What type of planning deals with specific markets or market segments and the development of marketing programs that will fulfill the needs of customers in those markets?

Tactical planning.

Explanation:

Tactical planning is a type of planning that deals with specific markets or market segments and the development of marketing programs that will fulfill the needs of customers in those markets. It usually occurs after an individual, organization or team has created its strategic plan which typically outlines their specific goals and objectives.

Hence, it simply describe or highlight the steps and actions to be taken by an individual, organization or team in order to achieve the set goals and objectives from a strategic plan.

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