The rn. ost popularstrategy for entering new businesses and accomplishing diversification is A. forming a joint venture with another company to enter the target industry. B. internal startup. C. acquisition of an existing business already in the chosen industry. D. forming a strategic alliance with another company to enter the target industry. E. None of these-strategic alliances and joint ventures are equally popular and rank well ahead of acquisition and internal start-up in terms of frequency of use.

C

Explanation:

Entering a new business and accomplishing diversification could be a risky move considering the degree of uncertainties that the investor may likely encounter. For this reason , an investor has to be strategic while making the move of entering a new business .

The safest and the most popular strategy is the acquisition of an existing business in the chosen industry as the business would have exceeded the risks related to the initial start up, making it easier to continue and sustain,

An existing business in a chosen industry also gives the privilege of inherited customers and business policies that can be improved on on taking over.

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