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Business, 29.07.2020 05:01 williamnason123

After significant market research Dan is evaluating his business compared another local business offering a similar service. His observations tell him that the other business offers lower prices but that his own services are higher quality and result in greater customer satisfaction. What activity is Dan engaging in with his market research? A. Qualitative analysis

B. Forecasting

C. Competitive analysis

D. Secondary research

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