Marketing research traditionally has been associated with manufacturers of consumer goods. Today, an increasing number of organizations, both profit and nonprofit, are using marketing research. Why do you think this trend exists? Give some examples.

In modern times, Marketing research focuses mainly on knowing how people work and translating knowledge into new process creation. Market analysis plays a role in promoting the information exchange as it enables facilitate the exchange by collecting data and collecting market intelligence. Critical marketing strategy is also absorbed in the process of transformation where it is known as auction Point Data.

The marketing research trend appears to exist across both non - for - profit as well as  for-profit organisations as the important information gathered in market analysis involves the procedure of return as it impacts the sum of money that is usually transferred by customers.