Business, 27.05.2020 23:10 needhelpwithHW10

Companies spend millions of dollars each year for celebrities to appear in their marketing communications. Explain why this might be a good investment. That is, discuss the reasons why celebrity endorsers are effective. Use a specific product or service to explain your answer (do not include example from text book). Make sure to use clear and concise formatting with bold, underline bullets (points will be deducted for lack of formatting).

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