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Business, 05.05.2020 07:32 aashna66

Bespoke Collection is a small organization that offers wines, top-tier memberships, and elegant art experiences. It attracts customers because of the deep relationships it builds through its memberships, loyalty programs, and understanding its customers’ behavior buying habits. As the company has grown, it has embraced a CRM system to maintain its high level of customer service and personal attention. The company's CRM system uses IMC tools such as sending a personalized email after a purchase. The CRM system assists with the sales process by collecting what type of information?

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