A relational orientation is based on the philosophy that buyers and sellers develop Group of answer choices a complete understanding of one another's needs. a long-term partnership. a price-value comparison matrix. supply chain synergy. a marketing value transaction focus.

a long term partnership

Explanation:

A relational orientation is a concept of marketing which is aimed at creating a relationship between the salesperson and the customer on a long term basis.

The concept identifies that when a long term relationship is created with the customer, it will bring about customer loyalty. A customer that is loyal will mostly buy or purchase goods or product from the salesperson.

Example of relational orientation is purchasing a car from a seller by the buyer due to the long term relationship already established. This type of arrangement is essentially good for products purchased in large quantities.

engine assembler, survey reasearcher, auditor

disadvantages of leasing a vehicle: no vehicle equity and mileage limitations

disadvantages of purchasing a vehicle: large down payment and vehicle depreciation

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