Business, 17.04.2020 20:45 maryalice2002

Lilly's Beauty Company sells haircare products such as shampoo, conditioner, and hairspray. The company does not sell new or customized products in order to meet the specific needs of certain groups of people. Which of the following approaches is illustrated in this scenario?

A) Standardization strategy
B) Focus strategy
C) Medium market segmentation
D) High market segmentation
E) Focused market segmentation

Answers: 3

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Lilly's Beauty Company sells haircare products such as shampoo, conditioner, and hairspray. The comp...

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