Todd D. Morrison is the manager of an advanced research team at LCM, Inc. , a large pharmaceutical company. Todd is keen to introduce process improvements aimed at making the business more profitable. He also uses innovative leadership methods such as giving team members greater flexibility and freedom to try new ideas which might become part of the business. Todd takes direct responsibility for turning an idea into a profitable finished product through assertive risk-taking and innovation. Todd Morrison's efforts are an example of .

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1) the stages a new product goes through from beginning to end, i.e., the stages that a product passes through from introduction through growth, maturity, and decline. 2) the time from initial research and development to the time at which sales and support of the product to customers are withdrawn. 3) the period of time during which a product can be produced and marketed profitably.

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answer(d) all of the choices are correct;

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