New-to-the-world products: a. are offered at a lower price, but provide performance similar to competing brands. b. are slightly changed versions of existing products. c. represent the smallest category of new products.

C. represent the smallest category of new products.

Explanation:

New-to-the-world products are products that are extremely new which are not modifications and improvements on previous products nor derivatives of those previous/existing products. They belong to the category of products that has previously not existed before in any form. They tend to create entirely new markets and are usually the smallest category of new products because most new products are either modifications of old products or derivatives of those old products. They are production that usually comes about from fresh scientific and/or technological innovation.

c. represent the smallest category of new products.

Explanation:

New-to-the-world products are new products that are unique and have no improvements over the already existing products in the market. New product are bound to be created due the advancement in science and technology through creativity and innovation. These products are mostly created to serve purposes for which no other previously existed products have done.