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Business, 07.04.2020 22:06 djcloverman3593

Recent Apple Computer Company ads showed a young, casually-dressed, friendly and knowledgeable person as an Apple computer type, while the Microsoft computer person was portrayed a stiff, geeky, awkward person. Apple was trying to create comparative:A. product line depth.
B. brand persuasion.
C. brand association.
D. brand extension.
E. brand personalities.

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