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Business, 28.03.2020 03:20 ed100

Blink Dream has four strategic business units (SBUs)—accommodation, insurance, music, and publishing. Its publishing unit has always made large profits and holds a large market share in its slow-growing market. In the context of the BCG matrix, which of the following categories of SBUs best describes the publishing unit?

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Blink Dream has four strategic business units (SBUs)—accommodation, insurance, music, and publishing...
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