Business, 27.03.2020 01:05 anahitrejo1

The marketing emphasis of a company pursuing a broad differentiation strategy usually is to A. emphasize selling directly to end-users and promoting personalized customer service. B. communicate the product's ability to serve the customer's every need. C. out-advertise rivals and make frequent use of discount coupons. D. underprice rival brands with comparable features. E. tout differentiating features and charge a premium price that more than covers the extra costs of differentiating features.

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The marketing emphasis of a company pursuing a broad differentiation strategy usually is to A. empha...