The CEO of Coffman Enterprises wants to export products to foreign markets. However, top executives at Coffman are concerned that the firm will face fierce competition from foreign rivals because Coffman lacks significant core competencies. The executives are most likely worried that Coffman lacks .
A) capital advantages
B) internalization advantages
C) location advantages
D) ownership advantages
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The CEO of Coffman Enterprises wants to export products to foreign markets. However, top executives...
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