A company's competitive strategy should .
A. ensure it is designed to concentrate on a small range of products so it can react quickly to competitive moves.
B. be well matched to its internal situation and predicated on leveraging its collection of competitively valuable resources and competencies.
C. be well matched to its resources and capabilities in order to incorporate standard attributes into its product offering.
D. be supportive with its objective to become at least an average performer within its industry.
E. be well attuned to doing an outstanding job of satisfying the needs and expectations of niche buyers.

B. be well matched to its internal situation and predicated on leveraging its collection of competitively valuable resources and competencies.

Explanation:

A company competitive strategy is either short term or long term strategy that puts a company ahead or above other competitors, thereby giving the company an advantage after examining the strength and weakness of its competitors and comparing them to its own. The strategy contain how to withstand the market’s competitive pressures, attract customers and assist in improving the company’s market position. It includes marketing a product different from that of your competitors after research, getting quality raw materials and labor at cheap prices and so on.