Business, 10.03.2020 00:46 jamesk5671

Vertical integration is a strategy in which a company expands backwards into an industry that provides outputs for its products. Usha Martin followed this strategy by:

a. aking coal and then starting to make wire ropes.
b. making wire ropes and expanding to make the steel for the ropes.
c. implementing coal mining and then starting to make steel.
d. making steel and expanding to making the wire ropes out of it.

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