As a new salesperson for a textbook publisher, Kylie is creating a list of professors that decide what texts their schools use. She plans to email these schools to determine what texts they are currently using and if they plan to adopt a new text.
Identifying those decision-makers that are willing to consider one of her texts is called:
A. personal development.
B. sales identification.
C. preliminary sales analysis.
D. prospecting and qualifying.
Answers: 2
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