Which of the following statements is true of lifestyle segmentation? a. It divides people into groups based on their traits, attitudes, and habits. b. It divides a market by the amount of product bought or consumed. c. It divides people into market segments according to the benefits they seek from a product. d. It divides people into groups based on socioeconomic characteristics such as income and education.
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Which of the following statements is true of lifestyle segmentation? a. It divides people into group...
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